Blogging 101: What is a blog?

Lots of my clients want to know more about blogging. Somehow they’re just now getting the message that increasing the frequency of rich content might just have to do with blogging.

First, what isn’t a blog?

At its best, a blog is not:

  • boring
  • irrelevant
  • too long
  • inaccurate
  • illegal
  • UNREAD

A blog should be the opposite of all of these things. (more…)

When do I stop paying my dues?

Odd Duck restaurant logo

Odd Duck Restaurant logo (Austin, TX)

I recently moved to Williamsburg, Virginia, where I was born. I spend significant time still in Washington and Baltimore, where I’ve spent 30 years in a satisfying career. These days, I don’t have to be “up north” every week or even every other week. (more…)

How do I find good web designers?

The $64,000 Question logo

The $64,000 Question

The $64,000 question for small, medium, and even large businesses. I get this one a lot: “I look at a lot of designers’ web sites and I can’t tell who’s any good.” Well, I’ll give you the simple answer. (more…)

Two spaces after a period? Please

Chicago Manual of Style
Once upon a time, when typography involved letters that each took up the same space (as each other), it was the norm to type two spaces after a period. Wow. That’s been, like, more than 70 years ago.

Wikimedia says: From around 1950, single sentence spacing became standard in books, magazines and newspapers.[11] However some sources still state that additional spacing is correct or acceptable. The debate continues,[4] notably on the World Wide Web—as many people use search engines to try to find what is correct.[12] Many people prefer double sentence spacing for informal use because that was how they were taught to type.[13] There is a debate on which convention is more readable, but the few recent direct studies conducted since 2002 have produced inconclusive results.[14]Associated Press Stylebook

(more…)

Video 101: Do you need a treatment before script?

Script

Script (Photo credit: sc63)

Yes, you need a treatment before script.

Begin with a preliminary treatment, a page or so of prose describing what your production will be about. I do this when a lot of ideas have been kicked around, or when the production is long and/or complex.

I don’t use a preliminary treatment when (more…)

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