Linking to authoritative directories, while not everything in the world of search engine optimization, is still A LOT. (more…)
How can I get a good deal on my website?
Let’s assume by “deal” you mean
1. a website that makes you money
2. a website delivered at its most competitive price. (more…)
The Washington Post reported today that the Heartbleed bug may cause major disruptions to the Internet over the next several weeks.
Social media works! It really, really does. Share this poster with your boss. (more…)
“Do I need social media?” is one of the first questions I hear from many friends and prospective clients.
If you’re making a video, a web site, or any other kind of marketing campaign, you need a way to determine, at the end of the day, whether or not your marketing efforts (and the money you’ve put into them) have done what you wanted.
I’d say most small businesses don’t know how to do that, nor do they know how to set an objective.
As I’ve mentioned in earlier blogs, goals and objectives are different beings. Goals comprise a single overarching purpose: to inform, persuade, train, or entertain. Period. (more…)