How can I get a good deal on my website?

Sample request for proposal

Free request for proposal

How can I get a good deal on my website?

Let’s assume by “deal” you mean

1. a website that makes you money

2. a website delivered at its most competitive price. (more…)

"Do I need social media?"

Logo for Refuse Ordinary

Refuse Ordinary, founded by my coaching friends

“Do I need social media?” is one of the first questions I hear from many friends and prospective clients.

(more…)

Media 101: Objectives? Goals? Boring?

Goal Setting

Goal Setting (Photo credit: angietorres)

If you’re making a video, a web site, or any other kind of marketing campaign, you need a way to determine, at the end of the day, whether or not your marketing efforts (and the money you’ve put into them) have done what you wanted.

I’d say most small businesses don’t know how to do that, nor do they know how to set an objective.

As I’ve mentioned in earlier blogs, goals and objectives are different beings. Goals comprise a single overarching purpose: to inform, persuade, train, or entertain. Period. (more…)

Pin It on Pinterest