"Should I give a discount to my clients?"

my desk

Typical entrepreneur’s desk (Photo credit: fensterbme)

It’s happened once again, folks.

A client has asked for a discount on her very first project — claiming that she’ll make it up by giving me more work in the future. (more…)

Snake oil and SEO

snake oil and SEO don't mix

Snake oil doesn’t cure all

Remember my diatribe or two about a snake oil salesman (SOS) turned search engine optimization consultant and web meister?

This is one of those rare times when something really does turn around. Something good. Something just. Something good for the client. And for me.

As you may recall, my web client had decided to enlist the services of someone else (a friend) about a year ago (more…)

"Do I need social media?"

Logo for Refuse Ordinary

Refuse Ordinary, founded by my coaching friends

“Do I need social media?” is one of the first questions I hear from many friends and prospective clients.

(more…)

Why use your own business URL for email?

English: Message in a bottle I found the bottl...

English: Message in a bottle I found the bottle at Benacre, it wished me well and has an email address, this had faded.

Why use your own business URL for email?

Nearly every day, someone working at a small- to medium-sized organization hands me a business card.

The URL displays www.thecompanyname.com (e.g., www.acme.com).

Yet the email address is:

(more…)

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