Feb 13, 2014

Snake oil doesn’t cure all
Remember my diatribe or two about a snake oil salesman (SOS) turned search engine optimization consultant and web meister?
This is one of those rare times when something really does turn around. Something good. Something just. Something good for the client. And for me.
As you may recall, my web client had decided to enlist the services of someone else (a friend) about a year ago (more…)
Apr 14, 2013
HINT: Both were popular in the mid-1990s. One was popular in the 1980s … if you know which is which, then you’re an astute historian.
And both fanny packs and hit counters have been made a lot of fun of in the years since. (more…)
Mar 29, 2013
I make nice web sites.
Yet, once a web site is complete, and a web site owner has not opted for further search engine optimization (SEO), I have found a few of my web sites completely revamped. Either by the owner, who thinks he/she knows best, or by a “friend.” The web sites retain the original look, but are tricked out with all kinds of useless and even damaging changes. (more…)
Mar 21, 2013

You may find a lot of posts online that talk about the overuse of the font Comic Sans. My attention was drawn to Comic Sans this afternoon when a colleague pointed out a web site that used Comic Sans throughout, both as a display (i.e., headline) font and as a body (i.e., text) font.
But what’s really at issue here? (more…)
Apr 13, 2012

New Website (Photo credit: J Garrattley)
1. “I can’t afford a website.”
So you have your next-door neighbor’s teenager build you one? Please.
Many people confuse the democracy of the Internet (everyone is there!) with “free.” Many forget that, a decade or two ago, we were all spending a lot more money on ads, printed newsletters, mailings, and brochures. It was important to market professionally, and it still is. (more…)
Mar 6, 2012

Image via Wikipedia
Have you ever wondered what the famous ” lorem ipsum” (the so-called “greeking” used by millions of designers who want to show text without actually having any) translates to? Hint: even tho it’s called “greeking” by designers, it’s actually only translated into Latin. Trying “Greek” in Google won’t work. The true meaning of greeking is that it’s not greek at all. (more…)