Jul 12, 2014

Basecamp’s QR code
Recently, a very talented marketer and I were discussing QR (quick response) codes. QR codes are the rather ugly black-and-white squares you’ll find adorning business cards and perhaps posters. Mine is to the left.
Supposedly, if you scan a QR code with a mobile device (or I suppose with your desktop scanner), the QR code takes you to a special web page (say, one with a coupon), or a home page, a landing page.
I was quite enamored of them, because they seemed to work so well in Japan. (more…)
Jul 12, 2014
Linking to authoritative directories, while not everything in the world of search engine optimization, is still A LOT. (more…)
Jul 8, 2014

The $64,000 Question
The $64,000 question for small, medium, and even large businesses. I get this one a lot: “I look at a lot of designers’ web sites and I can’t tell who’s any good.” Well, I’ll give you the simple answer. (more…)
Jun 30, 2014

How is WordPress like a Honda Civic? Photo by Ktr101
How is WordPress like a Honda Civic? Hang in there for a moment.
WordPress isn’t the program I knew last year this time, and especially not the one I knew five years ago. (more…)
Jun 9, 2014

Typical entrepreneur’s desk (Photo credit: fensterbme)
It’s happened once again, folks.
A client has asked for a discount on her very first project — claiming that she’ll make it up by giving me more work in the future. (more…)
Apr 27, 2014

Once upon a time, when typography involved letters that each took up the same space (as each other), it was the norm to type two spaces after a period. Wow. That’s been, like, more than 70 years ago.
Wikimedia says: From around 1950, single sentence spacing became standard in books, magazines and newspapers.[11] However some sources still state that additional spacing is correct or acceptable. The debate continues,[4] notably on the World Wide Web—as many people use search engines to try to find what is correct.[12] Many people prefer double sentence spacing for informal use because that was how they were taught to type.[13] There is a debate on which convention is more readable, but the few recent direct studies conducted since 2002 have produced inconclusive results.[14]
(more…)