Can a web site be over-optimized?

Matt Cutts

Matt Cutts (Photo credit: Thomas Hawk)

As it turns out, yes. Even though it was just in 2010 that Google’s Matt Cutts said otherwise.

The good news is that Google’s recent announcement that a web site can be “overly SEO’d” is all part of a bigger plan to keep the web the democracy that it is. (more…)

What greeking really means?

Lorem ipsum in typeface Gill Sans

Image via Wikipedia

Have you ever wondered what the famous ” lorem ipsum” (the so-called “greeking” used by millions of designers who want to show text without actually having any) translates to? Hint: even tho it’s called “greeking” by designers, it’s actually only translated into Latin. Trying “Greek” in Google won’t work. The true meaning of greeking is that it’s not greek at all. (more…)

How to design the best OCR-scannable business cards

A highly scannable business card

A highly scannable business card

Not a bad business card

NOT BAD (scanned perfectly in spite of a patterned background BUT it would have been nice to see her business name in type, say between her name and her title, as scanners won’t “read” graphics (The Mary Kay logo to the right)

A bad business card

Real bad

I recently bought an OCR business card/receipt/document scanner called NeatDesk Desktop Scanner and Digital Filing System. And I’m loving it.

But I immediately noticed that NeatDesk “likes” some business cards and not others.

Some cards won’t translate to text at all.

Don’t you want YOUR business card to be OCR-friendly? I mean, who wants to create more work for a business contact or prospective employer or client?

You want an OCR-scannable business card.

Here are some dos and don’ts about creating a highly scannable document, at least on NeatDesk. (more…)

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