Video 101: Why you don’t want one person who does it all

You might expect the following on your shoot: a production assistant, a producer, a shooter, and an audio engineer.
You’ve heard of producers, directors, videographers, gaffers, grips, and so forth. Right? They will each likely have a place at your next corporate video shoot.
These are people you don’t see in movies, or out on the street. You see the broad-shouldered videographer hoisting a camera to his shoulder as if that’s how it’s done. (more…)