Make the most of word of mouth marketing
Yes, of course everyone can use word of mouth marketing. WOMM is as old as the hills.
Ever since the first person recommended buying farm eggs from the farm down the lane, word of mouth marketing has been at work.
With word of mouth marketing, people tell their friends what a good job your company did for them, and their friends tell other friends. In this way, a good job can go a long way.
We’ve known for a very long time that word of mouth marketing is the best way to make new, loyal friends and sell products and services to them.
According to Nielsen, 92% of consumers believe recommendations from friends and family are better than advertising. (more…)
